Once you decide you want to start marketing your business and you have begun to implement your strategic marketing plan, the next step is to develop a clear and concise strategy of content. Be sure that you are always in line with your brand voice when developing any sort of content or messaging. If you…
Are you ready to start implementing marketing concepts to promote your business, but you’re not sure where to start? The perfect first step is to map out what your strategic marketing plan will be. You want to be sure that you are getting seen by your target audience you are sending various forms of messaging…
So you have your target audience and you have been marketing to that specific group of individuals about your business. However, your performance is not as optimal as you were hoping for… That’s where the beauty of refinement comes in. When it comes to marketing, you will always need to keep making adjustments in order…
So you’ve done all the work and have implemented your marketing tools for your business. The next step is to take a look back at how your website is performing. There is no point of putting in all of the extra effort if you don’t see any results. This is where Google Analytics comes in.…
If you are looking to use photography in order to display what services your business has to offer, you’ll want to keep in mind a few things before getting started. Photography can be one of the best ways to market your business– after all, a picture is worth a thousand words. Check out the Top…
You can create the best ad that is in line with your business’s brand voice, but it may not be an effective ad in terms of the traffic you gain from it. Check out the video below on Implementing Effective Ad Design for some tips and tricks on how to create an ad that will…
Ad design, or design in general, can be one of the most fun and exciting things you can do when marketing for your business. Whether you are creating a print or digital ad, or you are simply designing a graphic to upload to your website, you can get your creative mind flowing and develop something…
Developing your brand voice does not have to be as complex as it may sound. As long as you remain consistent across all mediums when you publish your content and stay true to the values you hold for your business, you will be headed in the right direction. Check out the video below for more…
Your website is the most important online presence your business can have and all of your marketing efforts should funnel directly to it. Consumers will take actions once they get there, so it’s important to determine what those actions are and how they will be valuable to your business. From there, the process is all…
Your website is the most important online presence your business can have and all of your marketing efforts should funnel directly to it. Consumers will take actions once they get there, so it’s important to determine what those actions are and how they will be valuable to your business. From there, the process is all…